I worked with HomeGoods on bringing to life concepts for their Mother’s Day and Back To School campaigns.
For Mother’s Day, we transformed 3 apartments in New York, Chicago and LA for 5 lucky mothers to win a “Mother’s Day Off” luxury stay in a “HomeGoods Hideout”.
For Back To School, HomeGoods did a full makeover of a teacher’s lounge in Miami Beach with design guidance from Garcelle Beauvais for a campaign inviting students to nominate teachers deserving of their own transformations.
Freelance work for Edelman.
Creative Production | Budget Management | Vendor relationships
Media Coverage - Apartment Therapy, People, House Beautiful, E Online, HomeGoods blog.
HomeGoods HideOut photos (Mother’s Day campaign)
School Makeover photos (Back to School campaign)
